AppleOption STP will be buying back the middle position of the an Apple (AAPL) Stock Option Butterfly.

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The AppleOption Auto-Trade Portfolio has opened two new positions during today’s sell off.

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The AppleOption Long-Term Portfolio will buy back a position of Apple (AAPL) Stock Options.

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Piper Jaffray has recently added Apple (AAPL) Stock to their Alpha-List. This list represents companies who are likely to have near-term success. They specifically comment that the September 9th “Let’s Rock” event will be a potential catalyst. Over the past 3 years Apple stock price action from the week before the event o the week after has been greater than 4%, while extending this period through the holiday season results in +47%.

As for the iPhone, Apple has increased the potential subscriber base from 370 to 660 million (+78%) after the second phase rollout. The iPhone is still anticipated in Russia in the coming months via Vimpelcom which has 42 million subscribers and MTS with 61 million. These two would expand the potential subscriber base to 760 million.

“We expect this rollout to drive upside to our September estimates of 4.1 million units,” the analyst said. “We believe the additional carriers added in the September quarter, as well as the likely addition of Russian carriers by the end of 2008, are under-appreciated by the Street.” - Piper Jaffray

They maintain a Buy rating on Apple shares with a $250 price target.

A formal invitation for Apple’s special event “Let’s Rock” on September 9th was announced today. One week from today, Apple will usher in a new family of iPod digital music players. The event will be at the Yerba Buena Center for the Arts in San Francisco at 10:00 a.m. local time next Tuesday.

Week 35 of 2008 trading was marked by hurricane Gustav fear in a sell-off before the long weekend! Examine the following year-to-date performance.

Apple	NASDAQ	S&P 500	Dow Jones
-14.41%	-10.09%	-11.39%	-11.51%

Now, compare that performance to the AppleOption Portfolios.

AppleOption Short-Term Portfolio (STP)
      Started the January 2008 with $10,000
      Current portfolio value $5,120.84 (after commission/fees)
      Year-to-Date Loss -49.8%

AppleOption Long-Term Portfolio (LTP)
      Started the January 2008 with $25,000
      Current portfolio value $18,509.42 (after commission/fees)
      Year-to-Date Loss -25.9%

AppleOption Auto-Trade Portfolio (ATP)
      Minimum Allocation: $1,500 per trade or max of 12.5% of account value
      Minimum Account Value: $12,000 provides 8 allocations
      Average Percentage Gain for Total Capital Risked: 2.7%
      Performance since Inception: 68.4% Winning Trades (13 wins / 19 trades)
      Number of Open Trades: 2

** Members can view all current portfolio holdings by viewing the Members-Only Page then selecting the Account View: Current Portfolio.

If you are not yet a member of AppleOption, sign-up today and discover how we trade. We’ll teach you by showing all of our portfolio trades in real-time. Join AppleOption Now!
 

Weekly Review of Portfolio Trades
     

AppleOption Auto Trade Portfolio

The ATP opened 2 new trades this week. We are patiently waiting for the “storm to pass” as Apple’s fundamental story should start taking hold in the next few weeks. Plus we are likely to see a new product release by September 16th.

Interested in trading the ATP? For more information please refer to the AppleOption Auto-Trade Portfolio (ATP) page.

AppleOption Short-Term Portfolio

The STP placed two buy back orders this week, one on Wednesday and the other on Thursday. Friday’s sell-off would have been a better time, but things will balance out just fine. Because of this sell-off the account value took a hit this week.

AppleOption Long-Term Portfolio

The LTP has had no changes this week. We are well positioned and will try buy back one of our September callers if the opportunity presents itself on Tuesday.

 
Technical Apple Review
     
  

      
The Moving Average Indicators help traders identify an appropriate position that follows the current short or long term trend.

Key Reference Points:
5-MA: $172.82
20-MA: $171.79
50-MA: $1169.75
200-MA: $163.76
1st Resistance: $177 - triple
2nd Resistance: $187.9 - double
1st Support: $160.4 - triple
2nd Support: $148.8 - double

     
Up-Coming Earning Reports:

Apple will announce Quarter 4 earnings on Wednesday October 22.

View which other companies releasing earnings next week

Bloomberg accidentally published Steve Jobs obituary at 4:27pm EST yesterday.

The error occurred after a reported made updates to the stock 17-page Steve Jobs obituary that was sent through newswire.

To see a copy of the release click here.

A quote from Microsoft co-founder Bill Gates, also published early in the obit, praised Jobs as the best “inspirational leader” he’d ever met. “He’s got a belief in the excellence of products,” Gates said in the quote recorded over a decade ago. “He’s able to communicate that.”

AppleOption Short-Term Portfolio (STP) is placing the following trade alert on Apple (AAPL) Stock Options.

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